Alzheimer’s Association and CVS Health Join Forces in the Fight Against Alzheimer’s

Facebook
Twitter
LinkedIn
WhatsApp
Email
Print

 

Alz darkpurple stacked notag 72ppi 01

Chicago, IL, November 4, 2019 – The Alzheimer’s Association and CVS Health announced today a
three-year corporate partnership aimed at fighting Alzheimer’s disease – a disease impacting more
than 5 million Americans and 16 million caregivers across the country. The partnership is launching
with an in-store fundraising campaign that will provide $10 million to support Alzheimer’s Association
programs, including those aimed at caregiver education, care and support, and disease research.
“I know from my own experience caring for my mother as she battled Alzheimer’s how important it is
to support both the patient and the caregivers in that patient’s life,” said Kevin Hourican, Executive
Vice President, CVS Health and President, CVS Pharmacy. “Our partnership with the Alzheimer’s
Association will fund important programs to help our customers who are caring for a loved one with
Alzheimer’s or another dementia, while also connecting them to needed resources and services that
can support them.”
The in-store fundraising campaign, which launched Sunday, November 3, will run at the 9,900 CVS
Pharmacy locations nationwide through November 23. During these three weeks, CVS Pharmacy
customers will have the opportunity to contribute to the Alzheimer’s Association at the register in
CVS Pharmacy locations nationwide. The in-store fundraising campaign will repeat the next two
Novembers, coinciding with National Alzheimer’s Disease Awareness Month and National Family
Caregivers Month.
Throughout November, the Alzheimer’s Association and CVS Health will communicate with customers
about tips and resources available to support family caregivers. Currently, more than 16 million family
members and friends are serving as Alzheimer’s caregivers. Nearly half of all caregivers (48 percent)
who provide help to older adults do so for someone with Alzheimer’s or another dementia. Some of
the proceeds from the campaign will be used by the Alzheimer’s Association to develop a new
caregiver education program for in-person and online delivery in English and Spanish.
“CVS Health is a respected leader in championing important health issues impacting society as a
whole,” said Donna McCullough, Chief Development Officer, Alzheimer’s Association “Their
committed support of our work will make a huge difference to millions of Americans impacted by this
devastating disease.”

In conjunction with the partnership, beginning in 2020, CVS Health will also serve as a national
presenting sponsor of the Alzheimer’s Association Walk to End Alzheimer’s, held annually in more
than 600 communities across the country. CVS Health will also participate in the event, joining the
National Walk Team Program, providing its 295,000 employees across the country an opportunity to
join in the fight against Alzheimer’s.
“The Alzheimer’s Association is grateful for the commitment and enthusiasm CVS Health brings to the
fight against Alzheimer’s,” McCullough said. “The funds raised through our partnership will bolster
our efforts to support families facing Alzheimer’s and advance much needed research that will one
day change the future for millions.”

About the Alzheimer’s Association

The Alzheimer’s Association is the leading voluntary health organization in Alzheimer's care, support
and research. Our mission is to eliminate Alzheimer’s disease through the advancement of research;
to provide and enhance care and support for all affected; and to reduce the risk of dementia through
the promotion of brain health. Our vision is a world without Alzheimer’s®. Visit alz.org or call
800.272.3900.

About CVS Health

CVS Health is the nation’s premier health innovation company helping people on their path to better
health. Whether in one of its pharmacies or through its health services and plans, CVS Health is
pioneering a bold new approach to total health by making quality care more affordable, accessible,
simple and seamless. CVS Health is community-based and locally focused, engaging consumer with
the care they need when and where they need it. The Company has approximately 9,900 retail
locations, approximately 1,100 walk-in medical clinics, a leading pharmacy benefits manager with
more than 102 million plan members, a dedicated senior pharmacy care business serving more than
one million patients per year and expanding specialty pharmacy services. CVS health also serves an
estimated 38 million people through traditional, voluntary and consumer-directed health insurance
products and related services, including rapidly expanding Medicare Advantage offerings and a
leading standalone Medicare Part D prescription drug plan. The company believes its innovative
health care model increases access to quality care, delivers better health outcomes and lowers overall
health care costs. Find more information about how CVS Health is shaping the future of health at
https://www.cvshealth.com

 

Picture of James Strawn

James Strawn

Leave a Replay

Jim Strawn & Company itself is a marketing company that specializes in helping civic organizations, non-profits, municipalities, associations, and businesses of all sizes engage their customers and followers through results-driven marketing strategies.

Recent Posts

Follow Us

Sign up for our Newsletter

By submitting your info above, you agree to receiving emails periodically from Jim Strawn and Company on local news and events.